Ukraine | 00:15 | 2023

Headway is a book summary app that offers 15-minute text and audio summaries of popular non-fiction books. The app, which originates from Ukraine, has launched a brand awareness campaign in Canada. There is nothing more mesmerizing than procrastination. You open social media for a minute and suddenly you fall into the rabbit hole of procrastination. In Headway: Book Summary App animation we tried to imagine what procrastination would look like if it was a character.